There are three mistakes that amateur animators do, and if you spot them in videos from YouTube, then you know the animator is a beginner, so don’t be so hard on them. But be warned, people who make mistakes don’t know they are doing them, and nobody is telling them, so, how would you know if you are doing things correctly?
Only Action with no Anticipation or Aftermath
Taking the example of the amateurish animators posting videos on YouTube, have you noticed the problem has to do with the unnatural movement of the characters? That happens because there is no anticipation or aftermath
For example, a martial artist throwing a punch while training. You can think of three key poses: clenched fists in guard position, then the “punching arm” extended, then back to the original position. That’s what the amateur has in mind. A veteran imagines the guard position, then the elbow going back to prepare the punch (anticipation), then the arm extended (action), then the arm going back with the elbow up (aftermath), and finally the character returns to the guard position,
At the heart of successful animation lie 12 principles. One of these is exaggeration, which refers to the act of taking certain elements and stretching them beyond the realm of normal. All animation requires some sort of exaggeration, even animation that strives to be realistic, because it is exaggeration that makes animation come alive, appeal to audiences, and add comedic relief to otherwise intense scenes. Poorly executed exaggeration, however, can detract rather than add to the appeal and impact of an animated work. As a result, effective exaggeration requires careful work by the traditional animation studio. Following are a few tips for successfully using exaggeration in any animated production.
Exaggerate The Most Important Elements.
The first step in creating effective exaggeration is to choose which elements to exaggerate. The key when making this decision is to remember that exaggerated elements will get the most attention from viewers. Therefore, the element you choose will change the way the viewer understands the scene. As a result, you need to choose the elements that are most important for understanding the scene.
For instance, if you are animating a scene in which a character is sailing, you may decide
Explainer video production is a multi-step process that involves more experts than one.
Typically, an explainer video production team comprises of a Scriptwriter, Storyboard Artist, Illustrator, Animator, Voiceover Artist and Sound-Effects Artist. Each of these six role players uniquely contributes to video production.
Here’s a step-by-step description of the Video Production Process.
Step I: Understanding Client Brief
The first step of the explainer video production process involves going through client’s brief (a questionnaire filled by client), for understanding his/her business entity and video requirement. Usually, it is the scriptwriter who goes through this process. In case of doubts or queries, an interaction between the scriptwriter and the client is arranged.
Step II: Research and Brainstorming
After all the relevant information has been gathered from the client, a secondary research (if needed) is conducted, for better understanding the business. The brief is explained to the storyboard artist and to the animator. After both of them have understood the brief, they sit with the scriptwriter to visualize the video storyline, decide on characterizations & other visual elements, and finalize on how those elements would be animated. Once everything is decided, the video script is
Animation magic has ushered in a revolution of sorts in the world of advertising, marketing, promotion, media and entertainment. This seamless technology has induced life into visuals, creating a canvas that is both engaging and entertaining. The world over, animation continues to fire imaginations.
The technology has been evolving over time with newer developments enabling superior control and rendering of frames and visuals getting more life-like. There has been a significant improvement in 3D animation also. Though most of us discern these developments through the latest games and movies, other areas from aircraft design to weather forecasting are reaping the benefits from integrating 3D animation with virtual reality and simulation techniques.
Introduction of 3D Animation
To put simply, 3D animation is the three-dimensional representation of various elements. The technology allows an element to be modeled with such finesses it resembles a real physical object. A filmmaker can use the same camera angles on the rendered graphic as they would have in real life – front, back, sides, above, below, i.e. from every angle. They can also use different lighting environments to highlight unique textures and supplement the visuals with additional data to create realistic frames
As an advertiser, you know the importance of capturing your target audience’s attention with appealing and relevant ads. For years, static ads have been good enough to do just this. However, in today’s market, animated ads offer an exciting and effective way to garner you the kind of customer attention you need to successfully grow your company, especially if you wish to target younger audiences. Following are a few of the reasons that using animation to reach younger audiences is the smart move to make.
Animated Ads Are Engaging
Part of the reason that animated ads are an effective way to reach younger audiences is that they are by their very nature more engaging than static ads. For instance, they tend to be more unique than static ads, and therefore more likely to grab your audience’s attention.
In addition, people are hardwired to respond to movement. As a result, the activity in animated ads draws the consumer’s attention away from whatever they are doing and focus it on your company’s message.
Finally, animation advertising is an engaging way to communicate your brand because it allows you to create appealing characters and worlds that draw
No animated production can be completed successfully without the use of storyboards. A staple of animation, they have existed since the early 1930s, when Walt Disney implemented them during the development of its films. Since then, they have become an indispensable tool in virtually every animation company, because they enable animation creators to visualize a storyline, determine the sequence of events, choose production details, and save time and money. Following are just a few of the ways in which storyboards and animatics contribute to the success of any animation production.
Storyboards facilitate brainstorming and creativity.
Storyboards are a series of sketches that outline each of the scenes in an animated project. They include information such as which characters and objects populate the scene, which camera angles are being used, what movement is occurring, what dialogue is being spoken, and whatever other material may be useful. Animatics are storyboards to which have been added pieces of animation, movement, and sound to further indicate how the final product will look.
Because storyboards present the details of each scene visually, they are an especially valuable tool for facilitating brainstorming and encouraging creativity. As animators view the project coming
Whether we’re looking at Shakespeare or SpongeBob, there are common character archetypes that appear in stories across time and cultures. Archetypes are characterized or classified by the role they serve or their purpose in a story. The classical archetypes of a good story include the protagonist and antagonist, the mentor, the sidekick, and the love interest. Let’s take a closer look at these five archetypes and how animation studios bring them to life.
This protagonist is the main character in a story, show or movie. In many cases, this character turns out to be the hero. It is usually easy to identify the protagonist because the storyline revolves around them and their lives, problems and internal conflicts. Roughly, in Greek, the word protagonist translates to “player of the first part” or “chief actor.”
Why is a protagonist so important? They aren’t always the heroes; sometimes they are just the focal point in a show or even in an advertisement. A protagonist is typically on the “good side,” and follows a moral compass that many deem good. The protagonist is likely to change throughout a story and that action expresses the theme of a
Animated cartoons are successful in large part because of their ability to create an emotional connection between the viewers and the cartoon characters. The personalities, faults, and quirks that these cartoons weave into their characters make those characters winsome and engaging. In the hands of a skilled animator, even machines, animals, and household objects become characters with whom viewers can connect. There are many reasons that animated cartoons are so effective at bringing characters to life. Following are a few of these reasons.
Animated cartoons visually depict personalities.
In non-animated productions, the characters’ realism and appeal rely mostly upon the dialogue and upon the actors’ ability to capture the personalities described within the script. In animated cartoons, the cartoon studio often creates this realism and appeal through the appearance of the characters. That is, the studio uses the appearance of the characters and the details in the scenes around them to express the characters’ personalities and foibles.
For instance, in some cases, soft, curved lines may be used to represent the gentleness (or even weakness) of a character. Small background details may give clues to the character’s personality. Other details, such as the shape of
An interesting way to spread education, to explain some key concept or to make abstract theories easy is to explain through a video. One of the most popular ways to do it is to make animated videos. These videos are not only fun to watch but are more engrossing than a book or paper would be. Besides, they can encapsulate a lot within a few minutes. For this reason, the top video sites are full of such creative content which is not just amazing for its audio-visual quality but also tends to make the most difficult things appear extremely simple.
But it is not easy to create such a video which needs to be short and crisp without keeping vital information out. This is really difficult to achieve as most people find it nearly impossible to keep it short without leaving out information. So, corporate houses as well as academic institutes are hiring services from an explainer video company. The task of such a company is to create videos which are both appealing to watch and easy to comprehend. At the same time, such a company makes sure that it is not making it too lengthy. Lengthy
Even though it may seem like there are more and more CG animation movies every year, there seems to be a dwindling number of 2d animated movies, adverts or short films out there. Even the Disney Studio, where it all started, has said they won’t be producing drawn animation for the foreseeable future.
Thankfully it is still going strong in Japan among the Anime community, and a growing number of independent filmmakers and artists are rediscovering traditional animation techniques as a wonderfully expressive and fantastically accessible medium.
Add to this the fact that the digital revolution has meant that you no longer need expensive, heavy equipment, and anyone can now produce animation from their bedroom using just a tablet or laptop, and upload it to the web in seconds.
However, before you rush out and grab the first piece of animation software available, there are a few things you need to think about if you want to find the right one for you. Here’s my top 5 suggestions.
Free or paid?
First of all, the important question to ask yourself is your budget. Are you willing to spend some money, and if so,
Original video animation, or animated films and series made especially for release in home video formats, has become a burgeoning enterprise in the entertainment realm, particularly in Japan, where it originated. But OVA also holds promise here as a unique means to convey a corporate promotional message, especially when your audience is techno-savvy and entertainment-minded. Here are five ways animation can introduce or enhance a brand – or simply tell a story in a different way.
Introduce a world that supports your message – Yamaha created an animated video series called “The Master of Torque.” It features stories told in two to seven minutes that contain various characters who experience all manner of adventures, many of which include rides on Yamaha motorcycles. The good guys always seem to outrace the bad guys, subtly suggesting that the Yamaha motorcycle is special.
Present characters that the audience will associate with you – A common theme in animation is the hero or heroine. As with conventional comic-book-based animated films, there can be flaws or complex circumstances that have rendered an unconventional protagonist. But the protagonist is almost always compelling – to the point that at the end of an
Different people from different financial backgrounds and age groups are interested in watching anime or Japanese cartoons. Some people go further in this arena and they become hardcore fans of this type of show. But, this type of behavior is quite uncommon, particularly in the Western Culture. When this is the case, some of you might be interested in understanding why people are more enticing towards this type of show:
Many people interested in this kind of show are not hesitant in explaining the difference between animated movies and other cartoons. Even, some of them argue that the term ‘cartoons’ denote to western cartoons exclusive of animated alternatives under this category. Fundamentally, animations are a genre of cartoons that is known to have its origin in Japan. The characters and drawing styles under this style are generally compared with those characters from Western nations.
This genre of cartoons gained popularity in the country of Japan in 1930s as a means of storytelling. However, it has gained recent popularity in the other nations as well thereby drawing the interest and attention of people from non-Japanese cultures too. It was also believed that the characters created in this
This is actually a side effect from our caveman days when colors actually played a big role in survival. It was an essential life skill to know which color berries were safe to eat and which kinds of animals were dangerous. Even now, certain colors make us feel certain things which is why you’ll find particular colors always associated with a different thing.
How many fast food chains use red and yellow for their logos? That’s because we relate the color yellow with speed and happiness, and the color red can trigger stimulation, such as hunger. It may sound far-fetched but it’s the reason behind so many companies using these same colors.
The color you select for your explainer video will depend on what kind of message you’re looking to get across. Read more for what different colors convey to find the best option for your explainer video.
We associate white with hygiene and cleanliness. Too much white though can remind people of hospitals which is not usually a happy association.
Black can be risky as it can be associated with boldness and control or it can be associated with sophistication. It
What You’ll Need:
Handsaw or jigsaw, Tubing cutter or hacksaw, Drill, 11/4 -inch Forester bit, 5/16-inch drill bit, 1/8-inch drill bit, Screw gun or Phillips-head, Framing square, Clamps, staple gun, 5/16- inch staples, Scissors, Pencil, Safety glasses, Clothes iron.
– Two 10-foot lengths of lx6
– Two 6·foot lengths of
– 1/4-inch copper refrigeration tubing
– 11 feet of colorful cloth (width no less than 42 inches) for the curtains
– 11 feet of colorful cloth for the ruffle
– 15 feet of colorful ribbon for seaming the ruffle
– 24 curtain loops with clips Materials for building the Lemonade Stand bottom.
One pound 1 1/4 -inch drywall
Four l-inch #12 sheet metal screws
Carpenters Wood glue Fabric glue
-Setting the Stage:
1. If you’ve built the Lemonade Stand, you already have most of what you need for this project. If you haven’t built the Lemonade Stand, You’ll need to build the three bottom panels and cut the flagstaffs to size. Don’t make the shelves, though – they’ll only get in the puppeteers’ way!
Motion graphics is a great tool for commercial companies that aid in the broadcast of the company’s message, promotional theme and description of products and services in the most effective perspective. Without this, a company can’t have a formal online reputation on the Internet. For this, brand videos play a vital role for firms. Hiring the video production company exposes multiple benefits on the commercial front that are highly fruitful not only for the commercial firms but also for the video production company as well. Here are the top reasons why a business firm must hire the motion graphics professionals for enhancing brand recognition and online reputation all over the Internet.
Hiring a motion graphics company saves lots of time. As compared to professional motion graphics company, the novices or common internet users might develop a low quality brand video. Moreover, it will take lots of time for a simple looking task. In addition, the so-produced motion graphics might not be prepared within the deadline and might not meet quality expectations of the company. Here, the pro company will offer the quick and top notch video within a short time period.
Illustration in simple terms is the rendition of any idea, concept, or written content in the form of art. These days, the importance of illustrations as well as 3D illustrations is highly regarded by publishers and editors, wanting to publish their contents on the internet space or magazines. Since good illustrations can grab attention quickly and can get deeply rooted in the minds of people, more and more writers today are opting illustrated art to complement their writings.
The use of illustrations is extensive in books for children since elaborate illustrations that accompany the writing, stories, and poems are interesting and can make a huge positive impact on the children. Although, it is crucial for the illustrations to be of the highest quality and accuracy in order to provide a positive impact to the written contents. If the below standard illustrated arts are accompanied with the written contents, it will not procure the results that are expected. A perfect illustrated art, which can easily convey the right idea in the clearest manner, is the most vital aspect of any illustration. With the various forms of art, including sketches and drawings, an illustrator can enrich the concept of
In the current creative industry, there are 4 main types and style of animation you can learn to create. Expose yourself to these 4 genres of animation so you can better understand and appreciate animations in different form.
1. Flip book animation is a very primitive way that creates animation purely with pencil, eraser and a stack of drawing pads such as Post-it pads. This style can be very experimental and creative as you can draw anything you can think of.
Pros: It is cheap and readily available at all stationery stores. You can make use of your existing drawing skill and you can start almost immediately. This method gets you to churn out the rough idea you have for animation very easily.
Cons: You have to be prepared to erase and redraw when you make mistakes because you do not have an undo button for this style. Adding in details such as color and shading can take up a lot of time because details have to be added on each page of your animation.
Industry: Seldom do creative house creates flip book animations mainly because it is not easy to create quality flip
Latest trends in visual media enticed users to try innovative techniques to animated videos. Creating an eye-catchy product video using exclusive effective tools to Power point and demo reels is the simplest and most inexpensive way to showcase your hidden talents to the audience.
The powerful software to create audio-visual aids for live presentation, educational reels, product demo allow you to receive an amazing animated clip or short movies to be used for different sources. Essentially, the software used to create animated videos are, flash, adobe after effects, apple motion, Microsoft power-point, 2D and 3D animations.
As everyone likes to go viral but for some the problem arises is money constraint. Paying hefty amounts to video making is not a cup of their tea, what is required to overcome such remorse is trying to create it by your own.
In this write-up I would love to discuss some of the simple and basic steps to how to create animated product videos.
To begin with –
1. Go for perfect script – Once you have made up your mind to create product video, the first thing you need to consider is write an eye-catchy